Clay-compatible workflow. NexGenData is not an official Clay integration — these are public-data Apify actors you can run inside Clay via Clay’s native Apify integration, an HTTP API column, or CSV.
The problem: e-commerce prospecting and competitive research are manual
If you sell into e-commerce — or you are an e-commerce brand watching rivals — pricing, sellers, and availability are the signals that matter, and they change constantly. Checking them by hand doesn’t scale. Pulling Google Shopping data into Clay turns product and price movement into a structured table you can prospect from or monitor competitively.
Who this is for
GTM teams selling to e-commerce/DTC, and brand/category managers using Clay who want product, price, and seller signals without manual checking.
The Clay workflow
- Define product queries in Clay (your category terms or specific SKUs).
- Pull shopping data with the Google Shopping Scraper — product titles, sellers, prices, availability, ratings.
- Catch announcements with the Brand Mention Monitor for launches and competitor news.
- Resolve the seller to a company with Company Enrichment to make it an account you can sell to.
- Act in Clay — a competitor undercut, a stockout, or a new SKU becomes a row you can prospect or alert on.
How to run NexGenData actors inside Clay
- Native Apify action (recommended): “Run Apify Actor” →
nexgendata/google-shopping-scraper→ map your query column → run. - HTTP API column: POST to the actor’s
run-sync-get-dataset-itemsendpoint with your product query. - CSV round-trip: run on Apify, export, re-import the product table.
Sample input (product queries)
| query |
|---|
| warehouse robotics kit |
| protein meal replacement |
| smart logistics sensor |
Sample output (price & seller signals)
| product | seller | price | availability | rating | signal |
|---|---|---|---|---|---|
| AutoPick Robotics Bundle | Northwind Robotics | $2,199 | in_stock | 4.3 | competitor undercut (-12%) |
| Generic RTD 12-pack | ValueMart | $24.99 | out_of_stock | 3.9 | stockout (opportunity) |
| Northwind TrackTag | Northwind Logistics | $89.00 | in_stock | 4.1 | competitor new SKU |
Illustrative sample. Produced by the Google Shopping Scraper.
Run it on a schedule
Schedule the scraper daily or weekly to track price and availability over time. Clay then surfaces movement — a rival’s price drop or a stockout — as a fresh, actionable row instead of a manual spot-check.
Try it
Run the Google Shopping Scraper →
Run Brand Mention Monitor → ·
Run Company Enrichment →
Browse more: All actors by workflow
More Clay workflows
FAQ
What does the Google Shopping Scraper return? Product titles, sellers, prices, currency, availability, and ratings for a query — structured for a Clay table.
Can I track price changes over time? Yes — schedule the actor and compare runs to detect undercuts, stockouts, and new SKUs.
Is this an official Clay integration? No — it’s a Clay-compatible workflow using Clay’s native Apify integration with your own Apify token.